The electric Fiat Grande Panda, produced in Kragujevac, has become a major driver of Serbia’s industrial and export performance in 2026, contributing more to manufacturing growth than the sector achieved overall during the first eight months of the year.
Motor vehicle and trailer production added 2.3 percentage points to cumulative manufacturing growth, while total manufacturing output increased by just 0.9%. Weak performance across other industrial branches therefore offset a substantial part of the automotive sector’s contribution.
The vehicle industry’s export performance has followed a similar pattern. Motor vehicle exports generated approximately EUR 1.16 billion in additional sales during the first seven months, accounting for around two-thirds of the total increase in manufacturing exports.
Automotive Sector Becomes Serbia’s Leading Manufacturing Export Branch
With exports of approximately EUR 3.58 billion in January-August, motor vehicle production became Serbia’s largest manufacturing export branch.
The expansion of electric-vehicle manufacturing has connected the country’s industrial base with one of Europe’s major technological transitions. Production in Kragujevac has also supported trade with Italy and helped compensate for weaker performance in energy, petroleum products, metals and several labour-intensive industries. The pace of vehicle production has begun to moderate following an exceptionally strong initial ramp-up, according to MAT. This makes the sector’s influence on national industrial statistics particularly significant.
Production Concentration Increases Exposure to Industry Disruptions
The automotive sector’s contribution exceeding overall manufacturing growth illustrates how strongly Serbia’s industrial results depend on a single branch. Changes in production schedules, demand for individual models or supply-chain conditions can therefore have a substantial impact on aggregate industrial figures.
Serbia has previously faced similar exposure when major exporters in the steel, energy and automotive industries encountered disruptions.
The development of the Kragujevac production base also has implications for the wider domestic industrial network. Greater participation by Serbian companies in engineering, components, software, logistics and services could expand the local economic contribution beyond vehicle assembly. Connecting domestic suppliers more closely with the factory would allow local companies to develop capabilities that could also support their own exports.

