Serbia’s agricultural sector is facing a shift in its traditional business model as climate volatility, fragmented ownership, rising production costs and stricter European buyer requirements increase pressure on commodity producers. The country retains a substantial agricultural base of about 3.37 million hectares, with cereals covering roughly two-thirds of arable land. Agriculture, forestry and fishing generated around RSD341 billion of gross value added in 2025, equivalent to approximately 3.8% of the economy, while agriculture and food processing employed about 450,000 people.
- Farm fragmentation shapes investment and supply
- Large agricultural groups expand across the value chain
- Wheat production highlights commodity constraints
- Irrigation becomes increasingly important
- Oilseed production responds to climate conditions
- Fruit remains a major export segment
- Vegetable imports create room for domestic investment
- Processing captures more value from commodity output
- Storage and transport require broader infrastructure
- Consolidation and contract farming reshape supply
- EU-linked funding supports capital investment
Agriculture has an even greater role in foreign trade. Agri-food products represented approximately 15.6% of Serbian exports in 2025, with total agricultural and food exports reaching around €5.13 billion. At the same time, imports increased more rapidly than exports. Agri-food imports rose 10.5% to approximately €4.18 billion, reducing the sector’s trade surplus to about €948 million, below €1 billion for the first time in more than a decade.
Farm fragmentation shapes investment and supply
The trade figures highlight a structural gap between Serbia’s strength in producing raw agricultural commodities and its ability to capture value through processing and downstream activities. The country’s latest agricultural census recorded 508,325 agricultural holdings, with 99.6% classified as family farms. The average holding cultivated approximately 6.4 hectares.
The average conceals major differences between regions. Industrial-scale operations in Vojvodina can encompass thousands or tens of thousands of hectares, while small family farms remain widespread elsewhere. Processors, exporters and retailers therefore have to coordinate supplies from producers with different yields, technologies and financial resources. Demographic trends add another challenge. Almost 45% of family-farm holders are over 65, while younger farmers represent only a small share of the sector. This succession pressure could accelerate consolidation, with larger farms, contract-farming structures and agricultural service companies increasingly absorbing production as older farmers leave the industry.
Large agricultural groups expand across the value chain
Several major companies already operate integrated agricultural models. MK Group has developed one of Serbia’s broadest agricultural platforms. Its PIK Bečej operation cultivates approximately 9,900 hectares, around 70% irrigated, and produces more than 200,000 tonnes of crops and vegetables annually. Its Sunoko subsidiary is a major player in the domestic sugar industry, while the group expanded into edible oils through its 2026 acquisition of Dijamant.
Matijević Agrar cultivates approximately 36,000 hectares in Serbia and also operates agricultural businesses in Croatia. Its activities combine crop production with feed mills, livestock and meat processing. Al Dahra, based in Abu Dhabi, controls more than 20,000 hectares acquired through the former PKB agricultural system around Belgrade. Delta Agrar cultivates approximately 10,000 hectares, including around 700 hectares of orchards, and also operates livestock, seed and oil-processing businesses. The expansion of these groups reflects a broader move toward controlling several stages of the agricultural chain rather than relying solely on primary production.
Wheat production highlights commodity constraints
Wheat remains one of the clearest examples of Serbia’s commodity-heavy agricultural model. Serbia harvested approximately 3.68 million tonnes of wheat in 2025, almost 27% more than in 2024. Preliminary estimates for 2026 indicate production could increase further to around 3.85 million tonnes, with approximately 653,000 hectares cultivated and average yields approaching 5.9 tonnes per hectare.
The volumes exceed domestic requirements and maintain Serbia’s position as a significant regional exporter. Wheat prices limit the ability of farmers to capture higher returns. In mid-August, wheat traded at approximately RSD19.80 per kilogram excluding VAT, equivalent to around €169 per tonne.
For producers facing high land rents, fertiliser, diesel and financing costs, these prices provide limited protection against weak harvests. Higher margins become available further downstream through milling, specialised flour, starch, animal feed and industrial processing. Corn presents a different supply challenge. Production declined to approximately 4.45 million tonnes in 2025, almost 13% below the previous year and substantially below longer-term averages. Planted area declined again in 2026 to about 938,000 hectares Repeated droughts and extreme summer temperatures have made consistent corn production more difficult without irrigation. Mycotoxin contamination, particularly aflatoxin, adds another commercial risk. Corn traded at approximately RSD20.40 per kilogram excluding VAT in August, slightly above wheat despite historically being Serbia’s most abundant feed grain.
Irrigation becomes increasingly important
Climate volatility is increasing the value of agricultural infrastructure. Only around 8% of Serbia’s utilised agricultural land is irrigated, leaving most field production dependent on rainfall. Weather and climate extremes are estimated to have caused more than €10 billion in economic damage between 2000 and 2024. A modern irrigation system can require approximately €3,000–€6,000 per hectare, depending on water availability, pumping requirements and equipment. A 1,000-hectare platform could therefore require €3 million–€6 million before land, machinery and working capital.
The investment case is difficult when irrigation is used only for low-value wheat. Returns become more attractive where production includes seed crops, soybeans, corn, vegetables and other higher-margin products. Modern dryers, ventilated silos and facilities capable of segregating grain by moisture and aflatoxin levels can similarly generate additional value for producers and traders.
Oilseed production responds to climate conditions
Changes in weather conditions are also influencing Serbia’s crop mix. Sunflower acreage increased to approximately 251,000 hectares in 2026, while soybean acreage fell by about 7.5% to 194,000 hectares. Sugar beet cultivation also declined.
Sunflower’s relative drought tolerance has increased its attractiveness in hotter conditions. Soybean production has been more severely affected by dry weather, with average yields falling to approximately 1.6 tonnes per hectare in 2025. The decline forced Serbia to import more than 220,000 tonnes of soy, despite its established domestic processing industry.
Serbia’s position in non-GMO soy creates an additional commercial dimension. ADM’s Sojaprotein operation is among Europe’s producers of non-GMO plant-protein ingredients, with approximately 90% of soy supplied to its Serbian extrusion operation grown within 100 kilometres of the facility. Contracted and irrigated non-GMO soybean production can therefore provide processors with traceable and segregated raw materials. Serbia already has significant sunflower-processing capacity through companies including Dijamant, BIMAL Sunce and Delta Agrar’s Dunavka operation, reducing the case for simply adding another conventional oil mill.
Higher-value products such as high-oleic sunflower oil, specialty oils, non-GMO protein concentrates, lecithin and food ingredients offer greater scope for differentiation. An integrated oilseed-processing facility with annual capacity of 100,000–200,000 tonnes could require approximately €35 million–€80 million, depending on refining, extrusion and storage requirements.
Fruit remains a major export segment
Fruit represents one of Serbia’s highest-value agricultural export categories. Fruit exports generated approximately €808 million in 2025, with frozen raspberries alone contributing around €288 million. Serbia also has established positions in sour cherries, plums, apples, blackberries and increasingly blueberries. The raspberry industry illustrates both the opportunities and risks associated with this model. Western Serbia has developed a dense network of growers, cold stores and exporters, with established European buyers and logistics.
Production remains fragmented and vulnerable to frost, heat, labour shortages and annual procurement prices. Total Serbian fruit production fell by more than 21% in 2025. Preliminary estimates indicate raspberry production could recover by almost 15% in 2026 to approximately 84,000 tonnes, while sour-cherry output could also rebound significantly after the previous year’s weak harvest. More advanced processing can reduce reliance on selling fresh or frozen fruit at harvest. Potential activities include IQF fruit, puree, concentrates and freeze-dried ingredients.
A modern 5,000–10,000-tonne controlled-atmosphere, packing or freezing facility could require approximately €8 million–€20 million, depending on its technology and energy requirements. Energy efficiency is particularly important for frozen products. Solar generation, storage and efficient refrigeration can affect operating margins and exposure to electricity-price changes.
Vegetable imports create room for domestic investment
Vegetables represent another potential area for investment. Serbia recorded a vegetable trade deficit of approximately €98 million in 2025, despite available agricultural land and generally favourable production conditions.
Fragmented production, limited irrigation, labour shortages, insufficient protected cultivation and inadequate year-round storage contribute to the deficit. Modern greenhouses, irrigated open-field farming and integrated grading and packing facilities therefore offer opportunities for both import substitution and exports.
Processing captures more value from commodity output
The investment strategies of Serbia’s largest agricultural companies increasingly point downstream. MK Group’s expansion into edible oils and bioethanol, Delta Agrar’s oilseed-processing activities, ADM’s plant-protein production and Matijević’s vertically integrated operations all reflect the same model: agricultural production supplies the raw material, while processing provides additional value.
Serbia already produces substantial cereal surpluses. Wheat and corn can be processed into starch, sweeteners, ethanol, animal feed, pet food and fermentation products. Pet-food exports reached approximately €156 million in 2025, while exports of feed and food-industry residues exceeded €350 million.
Bioethanol provides another potential outlet for domestic grain. The European Bank for Reconstruction and Development provided MK Group with a €40 million sustainability-linked loan in 2025, partly supporting development of its ethanol business. The economics of ethanol production depend on energy costs, European sustainability certification and the carbon intensity of production.
Storage and transport require broader infrastructure
Storage and logistics are also becoming more important as production and trade patterns change. A modern 50,000–100,000-tonne grain complex incorporating silos, drying, cleaning, laboratories and transport infrastructure could require approximately €12 million–€30 million. The Danube has traditionally provided an important export route for Serbian grain. However, increasingly low summer water levels have complicated river logistics. In August 2026, low Danube levels were delaying grain deliveries and encouraging traders to shift contracts toward September and October. This increases the importance of multimodal infrastructure combining road, rail and river transport rather than relying exclusively on barges.
Consolidation and contract farming reshape supply
The structure of Serbia’s farming sector is likely to make consolidation increasingly important. Hundreds of thousands of agricultural holdings coexist with an ageing farming population, while processors require consistent volumes, traceability and predictable quality. Contract farming can bridge that gap. Processors can provide seed, fertiliser, agronomic support or working capital in exchange for committed production.
Such arrangements are already important in sugar beet and are increasingly relevant to soybeans, sunflower, vegetables, fruit and specialised grains. In March 2026, the Serbian government introduced written-contract requirements covering deliveries across several important agricultural categories.
EU-linked funding supports capital investment
Access to investment finance is another factor shaping the sector. Under IPARD III, eligible on-farm projects can receive support covering approximately 60–75% of qualifying investment, while food-processing projects can receive support of up to 50%. Additional incentives are available for renewable energy, wastewater treatment and circular-economy investments.
The World Bank-backed Competitive Agriculture Project has also combined grants with commercial-bank financing to support agricultural investment. For investors, the structure of the project is becoming increasingly important. Acquiring land and producing wheat or corn without irrigation remains heavily exposed to weather, commodity prices and land rents. A more integrated agricultural platform can combine land or long-term production contracts, irrigation, storage and processing or aggregation capacity.
Irrigation can reduce yield volatility, storage provides flexibility over sales timing, quality segregation can generate premiums and processing converts commodities into higher-value products. Contract farming can expand raw-material supply without requiring ownership of every hectare supplying a facility. These factors are shifting investment attention away from production volume alone and toward infrastructure, processing capacity and control over supply chains.


