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Rising Beverage Import Costs Strengthen Competitive Position of Serbian Producers

Imported beverage prices in Serbia continued to increase in June 2026, creating a pricing shift that could alter competitive dynamics between imported and domestically produced drinks. Import prices for beverages were 7.5% higher year on year, remained 7.5% above December 2025, and recorded an average increase of 5.6% during the first half of 2026, making beverages one of the most pronounced consumer-facing inflation categories in the country's latest industrial import statistics. The increase provides additional pricing flexibility for domestic producers…

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