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Flutter Entertainment buys 51% stake in Serbia’s MaxBet

Paddy Power and Fanduel owner Flutter Entertainment said today it had bought an initial 51% stake in Serbia's second biggest sports betting and gaming operator MaxBet for €141m in a bid to expand in the Balkans. Flutter said today's deal allows it to acquire the remaining 49% stake in 2029 on similar terms. It added that the deal aligns with its strategy to target fast-growing, regulated markets where it can combine local expertise with its global pricing and technology. Flutter,…

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