Serbia’s non-financial business economy entered 2026 with corporate revenues rising faster than expenses in the first quarter. Data from the Republic Statistical Office (RZS) shows business revenues increased by 6.4% year-on-year during the first three months of 2026. Over the same period, business expenses grew by 5.4%. The figures point to continued momentum for private-sector activity amid a more challenging European economic environment.
Companies’ ability to keep revenue growth ahead of cost growth is relevant in an environment marked by inflationary pressures, wage increases and higher financing costs. The pattern indicates that operating margins were preserved or modestly improved for many firms. It also matters as several European economies face weaker industrial activity and softer consumer demand. Revenue and expense dynamics therefore remain central to the first-quarter picture.
ICT sector outpaces wider economy on revenue and expense growth
The information and communications technology sector recorded the strongest performance among major sectors cited in the data. ICT revenues rose by 11.4% compared with the first quarter of 2025, outperforming the broader non-financial economy. At the same time, ICT expenses increased by 12.5%. The expense rise reflects continued investment in talent acquisition, software development, infrastructure and international market expansion.
The ICT results align with a longer-running shift in Serbia’s economic structure toward digital activities. Traditional manufacturing sectors such as automotive production, food processing and metal industries continue to contribute to exports and employment. The digital economy is described as steadily increasing its share of value creation. Serbian ICT exports are also cited as one of the fastest-growing export categories.
Support for ICT export growth is linked to foreign direct investment, a skilled engineering workforce and growing integration with European technology supply chains. These factors are presented as contributing to expansion alongside broader industrial activity. The data places ICT within a wider context of sectoral performance across Serbia’s non-financial economy. It also frames how corporate revenue trends connect with trade outcomes.
Macroeconomic backdrop and implications for investment capacity
For investors and lenders, corporate revenue growth exceeding cost growth is described as generally translating into stronger cash generation. It is also associated with improved credit metrics and greater capacity for capital expenditure. This is particularly relevant given investment requirements tied to energy transition projects, industrial modernization and digital transformation. Compliance with emerging European regulatory frameworks such as the Carbon Border Adjustment Mechanism (CBAM) is also cited.
The corporate revenue statistics are said to align with macroeconomic indicators released recently. Serbia recorded real GDP growth of approximately 3.2%–3.5% during the opening months of 2026. Support is attributed to domestic consumption, infrastructure investment and selected export-oriented sectors. The latest figures are presented as indicating that growth remains relatively broad-based across industries.
European demand, financing conditions and planned investment areas
Demand conditions in the European Union remain critical because it is Serbia’s largest export market. Energy costs, financing conditions and industrial activity in Germany are expected to influence Serbian corporate performance through the rest of 2026. Alongside these external factors, ongoing investments are cited across digital services, automotive production, renewable energy and logistics infrastructure. These areas are described as providing support for continued expansion.
The first-quarter data is framed as showing an economy still growing at a more measured pace than during post-pandemic recovery years. With revenues expanding faster than costs and ICT maintaining double-digit growth, Serbian companies are described as entering 2026 on a relatively solid footing despite more complex international market conditions.


