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Air Serbia and Visa launch co-branded loyalty card to enhance passenger experience

Air Serbia, the national airline of Serbia, has entered into a partnership with Visa, a global leader in digital payments, to launch the first co-branded payment card. This new card will be part of Air Serbia’s upcoming loyalty program aimed at enhancing customer experience and offering a range of new benefits. The loyalty program, currently in development, is designed to improve service by providing passengers with greater convenience and exclusive rewards. Air Serbia’s General Manager, Jiří Marek, emphasized the importance…