doctors

Serbia’s Private Healthcare Market Expands as Capacity Constraints Persist

Serbia’s private healthcare sector is expanding as patients increasingly pay for faster access to diagnostic scans, specialist consultations and laboratory services, creating opportunities for clinics, laboratories, insurers and digital health providers. For patients, the private-care proposition includes more than medical treatment. Speed, predictability and easier navigation through services are also part of the value of private healthcare. The expansion is taking place alongside constraints in the availability of medical personnel. Doctors can work across public and private systems, while nurses,…